GAME INNOVATION CONSULTING

We help breakthrough game creators land moonshots safely and profitably

SERVICES

POSITIONING

Find out who your players and competitors are, how your game matches up and how to claim a defensible position in your category.

ROADMAPPING

Prioritize the right features and content to keep up player enthusiasm, game growth and development momentum.

PRODUCT MODEL

Avoid “guess-build-tweak” cycles that get games cancelled. Check vital assumptions quickly and early with interactive Excel models of your game's systems and economy.

GROWTH MODEL

Map crucial user acquisition channels and platforms to gain a realistic picture of your game's performance potential.

COACHING & WORKSHOPS

Learn how to effectively translate high level vision into clear, actionable direction for your creative team or quickly add powerful tools to your team's arsenal.

GAME THINKING

Go beyond points and badges to organically incorporate long term engagement strategies from games into products from dating to banking apps.

TESTIMONIALS

“C/A came very highly recommended and they did not disappoint. From the early stages, Catalin worked with myself and the team to gain a deep understanding of our project’s needs and focus our design direction.

Over the course of multiple months long engagements, Catalin helped us map our game’s major pillars and delivered in-depth simulations of some of our more ambitious and complex systems that were a tremendous help in moving forward with development.

C/A will continue to be my go-to when it comes to game system design & strategy and would recommend them as an invaluable resource for any business seeking clear, actionable design insight and concrete, battle-tested solutions to hard game system design problems.”

ADAM POWELL ADAM POWELL, NEOPETS CREATOR

“Catalin brought a significant wealth of free-to-play domain expertise and veteran project management experience to our studio; his contribution to our progress was immediate and immeasurable.

We were impressed with his ability to translate our business values down in to meaningful in-game mechanics and model the long-term consequences of each decision made. We’re grateful for his hard work, focus and pragmatism and would recommend him as a trustworthy pair of hands for any team.”

 

SAM HILL CO-FOUNDER, CHIEF PRODUCT OFFICER / RUN AN EMPIRE

“Catalin has a great deal of experience and insight into the invisible forces that combine to create
engaging game experiences.”

MARTYN JONES SPACE APE

“Catalin was always looking for ways to produce something special. He has a wealth of game design experience and delivers it with commitment and a genial attitude.”

KAIHAAN JAMSHIDI GROUP DIRECTOR STRATEGY, R/GA

“Catalin is a passionate games professional with an encyclopaedic knowledge of design models. Focusing on detailed game mechanic analysis, he is able to expand a high level brief into a comprehensive design model.”

PAUL COLLINS FOUNDER & CEO, STICK SPORTS